Sabre Loyalty Suite

Frequent Flyer System | Corporate Loyalty Management | Member Loyalty Management

In today’s world, customer service is paramount to success. Servicing its most valued customers with the attention and respect they deserve can distinguish an airline from the competition. And nowhere is that more apparent in the airline industry than with loyalty programs and partnerships.

Sabre Airline Solutions loyalty management systems listed in this section help an airline retain and reward its most loyal passengers by offering a solid frequent flyer system with value-added target marketing and member loyalty management tools.

Frequent Flyer System

The Sabre® Traveler Loyalty System provides an air-line with a stable yet scalable frequent flyer program, enabling the carrier to increase revenues and customer loyalty and develop cost-effective marketing programs through this easy-to-use ASP offering. This system enables airlines to increase revenues, improve efficiency and maximize customer satisfaction by providing the tools necessary to offer the highest level of service to frequent flyers at the lowest possible cost. The system tracks frequent flyer accounts, man-ages bonuses and awards, offers robust promotional capabilities and provides reports for marketing analysis. The Traveler Loyalty System can enhance an airline’s profitability by helping the carrier build and maintain a loyal client base. The system also provides an airline with the precise level of service, security and convenience its passengers expect, while offering opportunities to reduce the costs associated with servicing loyalty program members.

Airlines with a competitive frequent traveler program have increased revenues by as much as 10% due to share shift, brand loyalty and companion travel. The Traveler Loyalty System provides an airline with all the essential tools for a frequent flyer program, enabling the carrier to optimize the value it derives from its most loyal customers.

Corporate Loyalty Management

An effective, multi-language corporate loyalty management solution, the Sabre® Corporate Loyalty System helps an airline identify one-to-one corporate marketing opportunities. Using the information provided by this system, a carrier can effectively target individual corporations and corporate travelers for direct marketing campaigns. With this Internet-accessible tool, airlines can generate high-yield business travel revenue by rewarding corporations with redeemable credits based on employee travel.

Member Loyalty Management

The Traveler Loyalty System and the Corporate Loyalty System are complemented by distinctive member and partner management tools offered by Points International. Accessed over the Internet, the Points suite of online loyalty management solutions provides an airline with tools to increase revenues, dramatically lower costs and leverage new technologies. TheLoyalty Suite offers these solutions:

The core consumer product, pointsxchange™*, is the world’s first online loyalty-program currency exchange, which enables members to manage their loyalty portfolio online and exchange loyalty currencies between programs.

The pointspurchase™* and pointstransfer™* products enable members to purchase an airline’s loyalty currency online for themselves or as gifts for others, or transfer frequent flyer miles/points between accounts.

With the pointscorporate™* program, an airline’s partner organizations can purchase its frequent flyer miles/points online to distribute as incentives to individual customers, business partners, employees and charities.

The pointsintegrate™* program facilitates the exchange and reconciliation of airline partner mileage/point activity across the Points International online data exchange platform.

The unique pointsclub™* program enables the online sale and renewal of airline lounge memberships.

The pointselite™* solution lets frequent flyers purchase tier status online, either as a re-qualification initiative or to reach a preferred recognition level.

By utilizing the Points loyalty management platform, an airline can enhance partner and member services; generate immediate incremental frequent flyer revenue; reduce significant internal processing, administration and technology workload and expense; and bring new loyalty products to market quickly and efficiently — all with a quick return on investment.

* Sabre Airline Solutions does not own these marks.

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